Turn people into your message.
Advertising works best when people show up.
Field9 helps businesses step out of the feed and into the real world — creating moments with real people that earn attention, trust, and reach.
No influencers.
No noise.
Just humans doing something worth watching.
A Field9 mission is a real-world activation designed around people.
Instead of buying impressions, your brand creates a moment — a challenge, experience, or shared action — that everyday humans take part in and carry into the world.
We design the mission.
We mobilise the people.
We capture the moment.
What comes out isn’t just content — it’s credibility.
Who Field9 is for
Field9 is for businesses that:
want more than ads
value their people
see team building as an investment, not a cost
believe real moments outperform impressions
If that sounds like you, we should talk.
Why Field9 works for business
People ignore ads.
They don’t ignore moments.
Field9 missions work because they are:
experienced live, not scrolled past
powered by participation, not promotion
shared because they’re real, not because they’re sponsored
When people become your message, your brand becomes part of culture — not background noise.
What we help businesses achieve
Field9 missions are tailored to your objective. Common use cases include:
brand launches and announcements
awareness campaigns that need cut-through
team building with real-world impact
community engagement
product or service education
content creation with real reactions
Whether it’s a small internal team or a large public activation, the principle stays the same: real people create real impact.
Team building that delivers ROI
Field9 missions double as high-impact team building.
Your team doesn’t sit in a room or do trust falls.
They take part in a real mission — alongside the community — creating something visible, memorable, and useful for the business.
You get:
a genuine team experience
shared energy and connection
real moments captured on camera
content your business can actually use
It’s team building with output — not just a day off-site.
Mission formats
Every mission is designed around your brand, audience, and context. Formats can include:
public challenges and activations
“Ace It or Disgrace It” style challenges
team-based missions and competitions
location-based moments
content-first missions built for video
large-scale or limited-spot activations
We recommend formats based on what will work — not what sounds impressive.
The Undercover option
For Founders who want authenticity.
Not every brand wants to stand on a stage.
Field9 offers an Undercover Business Owner option, where founders or team members participate as part of the mission — not above it.
No scripts.
No selling.
Just showing up.
This creates:
genuine storytelling
founder-led credibility
trust-driven content
moments that feel honest, not manufactured
How we work
Field9 engagements are flexible and scoped to fit.
Single Mission
Ideal for launches, tests, or one-off activations.
Mission Series
Multiple missions designed to build momentum over time.
Ongoing Partnership
Field9 becomes a creative and activation partner — designing and delivering human-powered moments on an ongoing basis.
Each engagement is scoped based on:
mission scale
team involvement
crew participation
content needs
location and logistics
We’ll guide you to what makes sense.
Let’s start a conversation
If you’re curious about running a mission, exploring a team-based activation, or seeing how human-powered advertising could work for your business, book a conversation below.
No pressure.
No pitch deck.
Just a real discussion.